[ engagement / work ]
Let’s figure out what’s actually broken.
If you’re working on one of these problems, I’d like to hear about it.
[01] The problems
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01
Your CDP isn’t delivering what was promised.
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02
AI systems aren’t citing your brand.
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03
Your data infrastructure doesn’t match what your AI ambitions need.
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04
You need someone who can sit between engineering, commercial and marketing and make the three of them actually agree on what to build.
[02] What I work on
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Context Architecture
The data infrastructure and context layer that makes AI systems reliably effective.
This is the strategic layer most organisations are missing.
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AEO readiness
How ready is your data infrastructure for AI citation?
The Answer Engine Optimisation Data Readiness Model (ADRM) is a framework I developed for exactly this.
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Data strategy
Board-level translation: turning platform capability into investment cases.
I’ve secured six-figure infrastructure investments by making technical requirements legible to commercial stakeholders (Bloomreach case study ↗, Vecton write-up ↗). If that gap is costing you, I can help close it.
[03] How I work
I work independently, on a project or retainer basis. I’m selective about what I take on. If it’s not a good fit, I’ll tell you quickly.
Most engagements start with a short diagnostic conversation. No sales deck. Just an honest look at what’s actually going on and whether I’m the right person for it.
[04] Get in touch
